Does Google love large websites

Businesses which focus on utilising their websites by making them expansive resources for industry content could be improving their search engine optimisation (SEO), after one sector commentator claimed that Google "loves" larger websites.

Sam Tilston, online marketing director for zoombits.co.uk, said the more products and pages on a website, the better, so that each page on the site proves useful to someone.

He advised that big websites may need automated SEO, meaning that each page is essentially the same apart from the product, its description and the image, summarising that this means there is basically one page with 10,000 variable pieces of data.

"SEO is a lot about the number of links you have, so the more products you are trying to push and the more you're trying to rank on Google, the more links you're going to need because you're going to need to point links at each page," Mr Tilston concluded.

His comments are backed up by the recent Greenlight report, which revealed 17 of the top 60 ranking e-retailers of white goods had managed to achieve greater than ten per cent visibility across search engines, when tested on a basket of 700 keywords.

Contact home james for expert SEO services.