Saving 40% makes sense for Logical

Logical is a specialist car leasing company that provides car leasing to both individuals and companies alike. Following years of working corporate side, the ex-MD of Lombard decided to go it alone and start his own leasing business, logical.

The site is in its infancy but is already performing beyond expectation for lead generation.

"The work done by home james has formed a major part of the early success and their recommendations on conversion layouts and calls-to-action has, without doubt, contributed to the positive start.

The performance of the PPC campaign has improved visibly from day 1 to a point where it is already 40% below the expected cost per lead. We're confident this will continue to improve based on the planned campaign amends and look forward to the future success of the site."

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